Thus, here's some insider tips from the professional Search Engine Optimization Gurus.
The actual Page Rank algorithm looks like this: PR(U) = (1-d) + d * sumV(PR(V)/N(V)). Here PR = Page Rank, U is the page we're looking at, d is a constant damping factor and V is a page that links to our page.
The basic premise that comes from this algorithm is:
When I link to your page, I'm casting a vote that your page is good and the more links (votes) that are received the better the page is.
I'm not the technician that really understands all of this stuff, but it's definitely something I'm going to study more throughout the summer as I take on a much larger national marketing campaign this summer. This is the tutorial I'm going to follow:
Rules to Better Google Rankings
- Do you know how Google ranks pages?
- Do you know if Google has indexed your page?
- Do you know your Page Rank?
- Do you create new page rank for yourself?
- Do you conserve your page rank?
- Do you concentrate your page rank where it will do the most good?
- How many inbound links do you have?
- Do you use enough keywords?
- Do you monitor the progress of your keywords?
- Are your <title>, <h1>, and <h2> tags descriptive?
- Do you use META keywords and description tags?
- Do you use "301" code instead of META tags to redirect renamed or moved pages?
- Are your URL's consistently in the same case?
- Do your links have relevancy to the page you're linking to?
- Do you make your data-driven pages easier to find?
- Do you add the image + the text of the error message for SEO?
- Do your inbound picture links use attributes?
- Do you avoid the temptation of link farms?
Are you listed with DMOZ.org?- Do you avoid using frames on your website?
- Does your Flash website have an alternate HTML site?
- Do you use include files for your JavaScript?
- Do you submit all your software to download sites?
- Are your webpages less than 101k?
- Do you use your Robots.txt file effectively?
- Do you redirect pages correctly to make your website search engine friendly?
- Do you keep under the Google File Size Limit?
- Do you know to register your domain for a long time?
- Spelling - Do you use US English?
- Do you have a Google Places entry?
- Do you know the IIS things to do?
No comments:
Post a Comment